Pricing
One plan. Everything included.
No tiers to compare and no features held back. Add the POS if you want the register too, or Custom Site for a website designed just for you. 14-day free trial, no card to start.
The ArmoryFlow plan
Or $1,989 a year, two months free
Storefront
- Hosted storefront with checkout for your inventory and distributor catalog
- All 10 templates, or the Design Assistant drafts the homepage for you
- Your own domain (yourstore.com)
- MAP-safe pricing, live stock, hide sold-out items, specials rail
Inventory and distributors
- Unlimited listings with UPC scanning and the Listing Assistant
- Every distributor integration: RSR, Davidson's, Lipsey's, Chattanooga, Sports South, Kinsey's, MGE, and Zanders
- Purchase orders, distributor minimums, and auto-ordering where the distributor supports it
- Bulk import and full inventory CSV export
Marketing and reporting
- Email campaigns with AI-drafted copy
- AI product SEO (500 a month)
- Storefront traffic, sales, and inventory-aging reports
- Audit trail export and verification reports
Your shop, your way
- Unlimited store locations
- 250 GB photo storage
- Custom onboarding and priority support
ArmoryFlow POS
$49.50/mo for each additional location
- A register on the same inventory as the website
- FastBound for compliance, Payroc for payments
- Trade-ins, layaways, returns, and non-taxable service fees
- Beta subscribers keep this rate when standard pricing moves to $299/mo
14-day trial per location. New to ArmoryFlow? Start here · Already on ArmoryFlow? Start POS trial
Custom Site
Your own custom-designed site on the same engine. The catalog, cart, checkout, FFL transfers, and compliance all run on ArmoryFlow, under a design that is yours alone.
- Start from a designer template and change it with the AI assistant
- Or add the optional $999 one-time build and our team designs it for you
- Preview it privately, then go live when you are ready
- Needs the $199/mo plan
30-day money-back guarantee on your first payment. No setup fees on the plan. No per-item fees. No per-user fees. No contract.
What you replace
Add up what you pay today.
Monthly amounts. Leave a line blank if you do not pay for it.
Type what you pay and the comparison appears here.
How it compares
What other FFL platforms publish.
From each company's own pages, checked 2026-10-04. Prices change; follow the link to confirm.
| Platform | Price | POS |
|---|---|---|
| ArmoryFlow | $199/mo, everything included, no setup fee | $99/mo add-on, same inventory |
| Gearfire | $149/mo (Essentials) or $249/mo (Pro) | Separate product |
| FirearmCart | $99, $199, or $349/mo | Not listed |
| AmmoReady | From $179/mo plus a setup fee | Not listed |
| WooCommerce + FFL plugin | Plugin from about $16 to $85/mo, plus hosting, theme, and payment setup | Separate product |
Side-by-side detail: ArmoryFlow vs Gearfire, ArmoryFlow vs FirearmCart, ArmoryFlow vs AmmoReady, ArmoryFlow vs WooCommerce + FFL plugin
Questions
Straight answers.
Is there a cheaper plan?
No. There is one plan at $199 a month, or $1,989 a year, and it includes everything listed. There are two optional add-ons: the POS, and Custom Site.
Do I need a credit card to start?
No. The 14-day trial doesn't ask for one. We'd rather you decide ArmoryFlow fits your shop before any money changes hands.
What happens after the trial?
Subscribe to keep going, or do nothing and the account pauses. Your inventory data stays put either way.
What does the POS cost?
The POS is an add-on billed per location. During beta it is $99/mo for your primary location and $49.50/mo for each additional location. When beta ends, standard POS pricing moves to $299/mo for new subscribers, and beta subscribers keep their beta rate. 14-day trial per location.
What is Custom Site?
An add-on for a fully custom-designed website that runs on the same ArmoryFlow catalog, cart, checkout, and compliance as the plan. It is $149/mo after a 14-day free trial. Start from a designer template and change it with the AI assistant, or add the optional $999 one-time build and our team designs and builds it for you. It needs the $199/mo plan.
Is there a limit on inventory items?
No. Listings are unlimited. A paused or expired account shows only the 5 most recent until you subscribe again.
Do you offer refunds?
30-day money-back guarantee on your first payment. Email us, and we refund. No support gauntlet to clear.
Who owns my data?
You do. The plan includes a full inventory CSV export. We do not sell or share customer information.
One gun sale covers a month.
14-day trial, no card. Run a Saturday on it and see if it earns its keep.
No credit card required • Free 14-day trial