Pricing
Three plans, posted publicly, no quote forms.
Every plan includes a 14-day free trial. No credit card required.
Launch
Get the shop listed online
- Unlimited inventory listings
- UPC scanning + auto-lookup
- Basic storefront (catalog view)
- Template SEO for all products
- Photo management (50GB)
- Real-time dashboard
- Mobile + desktop access
- Email support
- Distributor catalog checkout
- Storefront Studio (templates)
- Purchase order management
- Custom domain
- Distributor integrations
- Email marketing
- AI-enhanced SEO
Grow
Sell online, order from distributors
- Everything in Launch plus
- Distributor catalog + checkout
- Custom domain
- Storefront Studio (3 starter templates)
- Distributor integrations (RSR, Davidson's, Lipsey's, Chattanooga, Sports South, Kinsey's, MGE Wholesale — new ones added regularly)
- Purchase order management
- Email marketing campaigns
- AI-generated email copy
- AI-enhanced product SEO (200/mo, hard cap)
- AI Listing Agent (25/mo)
- Activity feed (90-day audit log viewer)
- Multi-store (up to 2 locations)
- Advanced analytics
- Bulk import tools
- 100GB storage
- Priority support
Scale
Everything, plus POS and auto-ordering
- Everything in Grow plus
- Distributor auto-ordering (Lipsey's, Davidson's, MGE Wholesale, with the rest rolling out)
- All 10 storefront templates (premium designs)
- POS add-on at $99/mo (33% off)
- Unlimited AI Listing Agent
- AI-enhanced product SEO (500/mo, hard cap)
- AI-powered analytics + insights
- Multi-store (unlimited locations)
- Audit trail export + verification reports
- Bulk inventory export (CSV)
- Advanced reporting + export
- 250GB storage
- 99.9% SLA guarantee
- Custom onboarding
All plans include a 14-day free trial with full access.
No credit card required to start.
ArmoryFlow POS — $149/mo for Grow, $99/mo for Scale
A point-of-sale built for FFLs. Designed to hand off to FastBound for compliance, run payments through Payroc, and stay in sync with the inventory and storefront you're already running on ArmoryFlow. Currently in limited release.
Add-on for Grow and Scale dealers. Scale dealers pay $99/mo for POS (33% off). Not available on the Launch plan.
Join the WaitlistCompare plans
What's in each tier.
Free, Launch, Grow, and Scale on one page. Look down each column and see what you'd get.
| Feature | Free | Launch | Grow | Scale |
|---|---|---|---|---|
| Inventory | ||||
| Active listings | 5 | Unlimited | Unlimited | Unlimited |
| Photo storage | 1 GB | 50 GB | 100 GB | 250 GB |
| Cost tracking | ✗ | ✓ | ✓ | ✓ |
| Serial number tracking | ✗ | ✓ | ✓ | ✓ |
| Bulk import tools | ✗ | ✗ | ✓ | ✓ |
| Bulk inventory export (CSV) | ✗ | ✗ | ✗ | ✓ |
| Storefront | ||||
| Public storefront sharing | ✗ | ✓ | ✓ | ✓ |
| Storefront Studio templates | ✗ | Default only | 3 starter | All 12 |
| Distributor catalog checkout | ✗ | ✗ | ✓ | ✓ |
| Hosted storefront (white-label) | ✗ | ✗ | ✓ | ✓ |
| Custom domain | ✗ | ✗ | ✗ | ✓ |
| Marketing | ||||
| Email campaigns + AI copy | ✗ | ✗ | ✓ | ✓ |
| Embeddable widgets | ✗ | ✓ | ✓ | ✓ |
| AI | ||||
| AI Listing Agent (per cycle) | 0 | 0 | 25/mo | Unlimited |
| AI-enhanced product SEO (per cycle) | 0 | 0 | 200/mo | 500/mo |
| AI-powered analytics + insights | ✗ | ✗ | ✗ | ✓ |
| Distributor | ||||
| Distributor catalog browsing | 0 | 0 | Up to 3 | All |
| Purchase order management | ✗ | ✗ | ✓ | ✓ |
| Distributor auto-ordering | ✗ | ✗ | ✗ | ✓ |
| Compliance | ||||
| Audit trail (logging) | ✓ | ✓ | ✓ | ✓ |
| Activity feed (90-day viewer) | ✗ | ✗ | ✓ | ✓ |
| Audit trail export + verification | ✗ | ✗ | ✗ | ✓ |
| FFL verification (ATF check) | ✗ | ✓ | ✓ | ✓ |
| Reporting | ||||
| Real-time dashboard | ✓ | ✓ | ✓ | ✓ |
| Advanced reporting + export | ✗ | ✗ | ✗ | ✓ |
| Webhooks for inventory events | ✗ | ✗ | ✗ | ✓ |
| Multi-tenancy | ||||
| Stores (locations) | 1 | 1 | 2 | Unlimited |
| Support | ||||
| Email response time | 48hr | 48hr | 24hr | 4hr |
| Phone + dedicated AM + 99.9% SLA | ✗ | ✗ | ✗ | ✓ |
Questions
Straight answers.
One gun sale covers a month.
14-day trial, no card. Run a Saturday on it and see if it earns its keep.
No credit card required • Free 14-day trial