Tell the AI what it is. It writes the rest.

Type the name. The AI writes the listing.

The most common reason a gun doesn't make it onto the storefront is that nobody wants to write the description. ArmoryFlow takes that off your plate.

Type a short phrase. "Sig P365 X-Macro 9mm." "Used Glock 19 Gen 4, 3 mags, clean." "Henry Big Boy color case 45 Colt." The AI extracts the manufacturer, the model, the caliber, the category. It writes a marketing description that reads like a person wrote it. It generates the SEO meta tags so Google can actually find the listing.

You read the draft, tweak whatever doesn't sound like you, hit save. Most dealers we've worked with publish the AI draft as-is on used guns and edit on the new ones. The whole flow takes thirty seconds.

25 AI listings/mo on Grow, unlimited on Scale

Or just point the camera at it.

Don't feel like typing? Snap a photo of the gun and the AI does the same thing from the image. Useful for the consignment piece somebody just dropped off when you don't have a make and model in front of you. Useful for the back-room cleanup pass when you're working through a pile.

60,000+ distributor SKUs live in your inventory list

Connect RSR, Davidson's, Lipsey's, Chattanooga, Sports South, Kinsey's, or MGE and their full catalog shows up alongside your dealer-owned firearms in the same searchable list. Your wholesale cost, your live in-stock count, your dealer-number-specific pricing. Not a generic feed.

Click any distributor item and list it on your storefront. ArmoryFlow handles the pricing markup, the MAP rules, and the live cost-and-stock re-check at checkout. When a customer buys it, you cut the PO without leaving the screen. Drop-ship it to the customer's FFL or pull it into your case first.

Your storefront effectively triples in size the day you flip the integration on. Same software, same listings, no warehouse rent.

Add an item, manage it through the floor and the shelf

For the items the AI doesn't need to do anything fancy on (UPC's in the 50,000-firearm database, mass-market new guns), point your phone at the barcode and the spec sheet fills itself. Type a serial and a condition note and you're done.

Drag items from Draft to Available and the storefront updates a few seconds later. Move to On Hold while a customer thinks about it overnight, the storefront hides it without losing the listing. Used, new, layaway, consignment, distributor catalog, all share the same statuses and the same search.

Photos from your phone, even with no signal

The Photo Companion is a web app that lives on your home screen. You point it at a gun, snap five or six shots, and they upload straight to the listing on your phone. If the back room has no signal, the queue holds the photos and pushes them when you get back to wifi. No emailing photos to yourself. No SD card. No "I'll do it later" that becomes "I'll do it next week."

CSV bulk import (and export)

Switching from another system? Drop in a CSV and the catalog imports in minutes. Field mapping, dedup, and validation are handled. If your export is messy, send it to us and we'll clean it up. Your data is also yours to take. Full CSV export from settings, anytime, no support ticket required.

Available on Grow and Scale tiers

Audit feed for the last 90 days

Who marked the Sig P365 sold last Tuesday. Who changed the price on that AR-15 from $1,099 to $899. Who deleted the photos on the Henry. It's all in the activity feed, by staff member, for 90 days. The first time an inventory dispute comes up, you stop guessing.

Available on Grow and Scale tiers