Platform · Storefront
An actual website. Not a Facebook page with a phone number.
Pick one of ten mobile-friendly templates, take payments online, and use your own domain. No web developer to hire and no migration to plan.
No credit card required · 14-day free trial · Cancel anytime
Ten templates, all built for firearms retail
Every template is mobile-friendly and built around the way gun stores actually merchandise. Drop in your colors and logo, pick a few photos, and the site is ready to launch. Or describe the shop and the Design Assistant drafts the homepage from your real inventory and services; you preview it and accept before anything goes public, and you can ask for changes in plain words afterward. Purple Mountain Armory, All Geared Up FFL, and Overwatch Armaments are running on different templates with totally different vibes. Same software underneath. Every shop gets all ten.
Describe the shop. Review the homepage.
Answer a few questions about who you serve and what you offer, and the Design Assistant drafts the homepage from your real inventory, services, and photos. Nothing goes live until you look at it and accept. After that, ask for changes the way you would ask a person: make the hero text whiter, move services above the products, rename the Legal heading. When it has to pick a reading, it tells you what it assumed. It never invents reviews, credentials, or shipping promises you did not give it.
Customers find what they want in three clicks
The filter sidebar narrows as the customer clicks. Pick a caliber, the brand list rewrites itself. Pick a brand, the action list rewrites itself. Nobody ever lands on the "0 results" page. In-stock items sort first, and the stock badge shows the actual quantity, not a vague "in stock" label. The applied filters sit as removable chips above the grid so customers can back out of a path without losing the rest. The URL holds the full filter state, so a customer can text "Glock 9mm under $600" to a buddy and the buddy lands on the same view.
MAP rules baked into the storefront
Every brand on your storefront has a display mode you control. Default is "show at MAP," meaning the price stays at the manufacturer's floor in public view. Flip a brand to "See price in cart" or "Call for price" and you can sell below MAP without ever showing a below-MAP price on a public page. If a staff member sets a one-off override below MAP on a brand still in "show" mode, the engine clamps it back up to MAP before the page renders. The brand stays in good standing with the manufacturer. Every change is logged with timestamp and user.
Real checkout, not a contact form
Customers can put a gun in the cart, pay with a card or Apple Pay or Google Pay, pick the FFL it ships to from the built-in dealer search, and track the order from their account. You stop fielding 9 PM calls asking "is this still available."
Your own domain
Run the storefront at your real shop URL. Point the DNS over and we handle the SSL certificate, renewals, and CDN. You don't need to call your hosting provider.
Embed on the site you already have
Running Shopify, WordPress, Wix, or Squarespace? Paste one line of code and your ArmoryFlow catalog shows up there. No migration, no redesign.
10
Templates
8
Distributor catalogs
Free
SSL included
0
Lines of code to write
See it live
Three real ArmoryFlow storefronts you can shop right now.
Each one runs on its own domain, with its own branding, on the same software you'd be running. Click through. The filters, the MAP behavior, the checkout, all of it is what you'd be shipping on day one.
Ready for a real website?
Independent FFLs are running their storefronts on ArmoryFlow instead of a Facebook page. The trial is 14 days, no card.
No credit card required • Free 14-day trial