MATCHKING is the classification for Sierra?s pre-eminent target bullets. The driving motivation for the design of each MatchKing bullet is accuracy. These bullets have very thin jackets drawn to an exacting concentricity standard of 0.0003 in maximum variation and their weight is held to within ± 0.3 grain. All MatchKings have a hollow point design with a very small meplat for high ballistic coefficient. The majority of these bullets have a boat tail shape to further minimize drag and improve ballistic coefficient. They are manufactured to the very highest quality standards.  Their accuracy has been acclaimed worldwide and they have been used to win more target competitions than all target bullets from other manufacturers combined. While they are recognized around the world for record-setting accuracy MatchKing® and Tipped MatchKing® bullets are not recommended for most hunting applications.

Hollow Point - is a bullet shape used for the MatchKing bullets as well as a number of Varminter GameKing and Pro-Hunter bullets for hunting. The Hollow Point shape has an opening in the nose which depending on the use of the bullet may be designed for complete fragmentation controlled expansion or no expansion at all (MatchKing). With the wide range of Hollow Point bullet performance capabilities proper bullet selection for a particular use is crucial to ensure the desired performance in the field.